Viking, the world’s leading exploration company, is returning as a sponsor of this year’s Blenheim Palace International Horse Trials (BPIHT), which will take place in the grounds of the UNESCO World Heritage site.

The company was founded in 1997 and offers destination-focused journeys on rivers, oceans and lakes across all seven continents for culturally curious travellers with interests in science, history, culture and cuisine.

Highlight of the equestrian calendar

Wendy Atkin-Smith, Managing Director of Viking UK said: “As one of the highlights of the equestrian events calendar, we are looking forward to supporting Blenheim Palace International Horse Trials once again in the stunning grounds of Blenheim Palace. Our team are looking forward to meeting guests throughout the event at our stand and introducing them to the world of Viking.”

Event Organiser, Katrina Midgley adds: “Having Viking’s support is invaluable for the Horse Trials and adds a new perspective to the event. Having been great supporters of other shows in our Stable Events portfolio,including The Game Fair and The GWCT Scottish Game Fair, we are delighted that Viking is, for the second year, supporting this prestigious equestrian event.”

The Viking team will be on their stand at BPIHT to welcome curious travellers and will at hand to answer questions and give advice.

More about Viking

Viking takes its guests on curated, elegant voyages to some of the most iconic rivers in Europe, Africa and the Far East, allowing a unique window on inspiring destinations and rewarding experiences. The company revolutionised river cruising with the introduction of its state-of-the-art Viking Longships which, since their introduction in 2012, now make up 80 percent of its river fleet.

In 2015 Viking debuted its maiden season of ocean cruising and in April 2023 Viking took delivery of its newest ocean ship, Viking Saturn, making it the largest small ship travel company. The sophisticated state-of-the-art Viking ocean ships can accommodate 930 guests on itineraries all across the world.

Viking has expanded its destination-focused travel experiences with the launch of new expedition voyages. Viking Expeditions began sailing in January 2022 with its first vessel, Viking Octantis, embarking on voyages to Antarctica and North America’s Great Lakes. A second expedition vessel, Viking Polaris, launched in September 2022. Viking’s custom-built vessel, Viking Mississippi, has debuted offering voyages on the Lower and Upper Mississippi, between New Orleans and St. Paul.